KAVYA PRADEEP
UI/UX DESIGNER / DESIGN MANAGEMENT
Dubai, UAE • kavyapradeep07@gmail.com
https://www.linkedin.com/in/kavya-pradeep-b2697915a/
PROFESSIONAL SUMMARY
UX /Product Designer with 5 years of experience across the end-to-end design process, from UX research and competitive analysis to wireframing, prototyping, and high-fidelity interface design. I focus on creating clear, usable digital experiences while bringing together visual design, consistent branding, and design systems. I have hands-on experience in user research, usability testing, visual identity, and cross-functional collaboration, and I enjoy translating research insights and business requirements into thoughtful, user-focused solutions. Currently pursuing an M.Sc. in Design Management at Heriot-Watt University, I am interested in opportunities where design, research, and strategy come together to shape meaningful digital products.
CORE SKILLS
UX Research: User Interviews | Usability Testing | Competitive Analysis | User Needs Analysis | Research Synthesis
UX / Product Design: User-Centered Design | Interaction Design | UI Design | Wireframing | Prototyping | Visual Hierarchy | Design Systems
Service & Design Strategy: Service Design | Customer Journey Mapping | Service Blueprinting | Stakeholder Mapping | Co-design / Participatory Design | Design Thinking | Design Research | Design Strategy
Collaboration: Cross-functional Collaboration | Client Communication | Design-to-Development Handoffs | Project Coordination
TECHNICAL SKILLS
Figma | Framer | Adobe Photoshop | Adobe Illustrator | Procreate | Meshy AI
WORK EXPERIENCE
Conducted UX research, including competitive analysis and usability testing, to understand user needs and inform design decisions.
Designed user interfaces for software applications, translating wireframes and prototypes into high-fidelity, production-ready screens.
Created and maintained scalable design systems to improve UI consistency, design efficiency, and collaboration across development teams.
Led branding and visual identity initiatives, translating brand values into consistent visual and UI patterns across digital products.
Collaborated with developers and clients to align design solutions with technical feasibility, user needs, and business requirements.
PROJECT SCOPE
The Marble Jar (digital product and technology agency) – Branding and Digital Design
Space in the Middle (design and marketing agency) – Branding and Digital Design
4OR Car Wash (car wash solutions brand) – B2B Operations and Internal System Design
Content Co. (marketing agency) – Branding & Website Design
Salesaathi (community-driven platform) – Branding & Digital Design
Whispering Hills (resort) – Landing Page Design
De Nomad (co-working space and café) – Brand Identity & Operations Management Platform
NYT Cafe – Billing & Inventory Management System
4TU (federation of the four Dutch universities of technology) – Internal Equipment Search & Management Tool Redesign
Conducted UX research (user interviews, usability testing, and analysis) to understand user needs and inform research-informed design decisions.
Worked on branding and visual consistency across digital products, ensuring alignment with brand guidelines and maintaining a cohesive user experience.
Designed UI for software applications, taking projects from wireframes and prototypes to highfidelity, production-ready screens.
Created, documented, and maintained design systems to ensure consistency, scalability, and efficient collaboration with development teams.
Assisted in planning and executing e-commerce shoots, supporting styling preparation and on set coordination.
Helped manage shoot logistics, including outfit prep, product handling, and schedule coordination.
Supported the team in maintaining visual consistency and brand standards across e-commerce imagery.
Researched design as a discipline, examining design theories, concepts, and historical and contemporary frameworks.
Reviewed and synthesized academic literature, case studies, and critical texts to support design-led research.
Organized and presented research findings through structured documentation and discussions.
EDUCATION
Heriot- Watt University, Dubai – UAE
Indian Institute of Technology, Hyderabad – India
DesignLab
Central Saint Martins, University of the Arts London – UK